Studio 2X

Studio 2X is a new design firm that is proud of their all female leadership team, something that is differentiated in the space. They approached me looking for a new brand and toolkit that would visually represent that differentiation and launch their first independent design studio.


Client: Studio 2x
Agency: Freelance
Role: Direction & Design



Art Direction


Brand Toolkit
The brand toolkit for this new architecture firm is a word mark with 2X’s interlocking. Representing the 2X chromosome for women as well as the bond between the partners. The symbol also plays with form and dimension, key components of studio 2x’s design philosophy.


Selected Works

Moda SansType Design

Mystic Seaport MuseumBrand Identity

BCG Though LeadershipBrand Identity, UX, UI Design

Jersey StrongBrand Identity

Atelier ArmbrusterBrand Identity

Zero400 StudiosBrand Identity

TapestryBranding, Art Direction, Web Design

Serrala PaymentsBrand Identity

Nizuc Resort & SpaArt Direction, UX/UI Design

Brisas GroupBrand Identity

White & CaseEmployer Brand

Credit SuisseBrand Refresh

Marks & LogotypesBrand Identity

Daniel Irizarry

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